Scott Clarke

Scott Clarke is the Chief Experience Officer at Sound Income Group, where he leads brand, marketing, and client experience strategy across multiple companies in the financial services industry. In this role, he shapes how technology, creativity, and human connection intersect to build experiences that deepen trust, elevate advisor effectiveness, and drive measurable business growth.

Previously, Scott served as Executive Creative Director at Advisors Excel, where he led a 120+ person creative team, delivering award-winning campaigns, brands, and transforming the advisor experience through design, technology, and innovative marketing strategies. His philosophy? Start and end with the end client. Throughout his career, he has guided teams through organizational change, created award winning creative and experiences, helped financial advisors scale their practices, and developed enduring brand platforms that connect on both strategic and emotional levels.

Scott’s work centers on the belief that the future of work lies not in replacing human beings, but in enabling them. He advocates for systems that amplify empathy, narrative, and personal connection—ensuring that technology enhances rather than erases the human element in client relationships.

He holds a Bachelor of Arts degree in Humanities & English from Brigham Young University and a patent for virtual human interface experience. His work has been featured in The New York Times and The Wall Street Journal, collected in the Smithsonian, and includes branding and strategy contributions for brands such as Southwest Airlines, Ulta Beauty, Lockheed Martin, and hundreds of financial advisory firms. Above all, Scott is the proud father of three incredible kids.